Khalifa Fund partners with eBay to support Abu Dhabi-based SMEs

The Khalifa Fund for Enterprise Development (KFED) has aligned with eBay, as the latest partner of the e-Empower initiative under the ‘Abu Dhabi Inspires’ programme.

The partnership with eBay aims to further enhance Abu Dhabi’s e-commerce ecosystem and increase non-oil exports to international markets.

The collaborative partnership will see Abu Dhabi-based SMEs and medium-large enterprises gain a variety of benefits to create growth and encourage them to venture into global exportation of their goods and services.

Mohamed Ali Al Shorafa Al Hammadi, Chairman of @AbuDhabiDED, explains how Khalifa Fund for Enterprise Development’s partnership with Ebay will support SMEs across the UAE, boost non-oil exports via online retail, and help sustain #AbuDhabi’s economic diversification.

— مكتب أبوظبي الإعلامي (@admediaoffice) January 11, 2022

As part of eBay’s involvement with e-Empower, small businesses can expect to receive a tool box with a guide and best practices to selling on eBay as an independent seller, 200 free listings, and a unique offer for higher selling limits. Medium-large enterprises will be eligible to receive a personal training programme with eBay experts, higher selling limits, complementary eBay store subscription for a quarter, as well as integration subsidy and marketing benefits.

Mohammed Ali Al Shorafa Al Hammadi, chairman of the Abu Dhabi Department of Economic Development and chairman of KFED, said: “Khalifa Fund is constantly looking to establish partnerships with industry leading entities such as eBay, who will provide invaluable knowledge and an abundance of resources to e-Empower.

Jenny Hui, general manager of Global Emerging Markets at eBay said: “As one of our target markets, we see great potential in the UAE and wish to assist local SMEs go global and ease their journey. With over 159 million buyers worldwide in 190 markets and 250 million searches a day, eBay opens the door to any local business to become a global player. Last year alone, we saw growth of over 28 per cent of UAE sellers on eBay, and we plan to continue and extend our support to local businesses, via different growth and support programmes customised for every relevant business.”

Since its inception, e-Empower has partnered with Amazon, Amazon Web Services, Akshaak and noon, supporting more than 1,200 SMEs optimise and develop their own e-commerce stores.

Read: Khalifa Fund partners with noon.com to support Abu Dhabi SMEs