Streaming platform Anghami expands global footprint via telecom partnerships

Anghami, the music and entertainment streaming platform in the Middle East and North Africa (MENA), is strengthening its presence through strategic partnerships with new and emerging telecom companies to offer Arabs around the world unlimited access to its content.

The brand has joined hands with Danish telecom company Hallo and Virgin Mobile in Kuwait to provide customers unlimited access to its vast selection of content. Hallo is the first European telecom provider to offer Anghami Plus.

Julian Fawaz, commercial director of Hallo, said: “This partnership has been created out of a need for specialised products for minorities and a growing interest in Arabic music and content in general. We believe that music can help bring people a little closer to each other, which is really needed in Europe right now.”

“While the ethnic segment is only a small part of our customer base, with this partnership, we can make their experience better through our products. This initiative is intended to get Danes to talk to each other and gives people the opportunity to find out how to be together in new ways,” added Fawaz.

Benoit Janin, CEO of Virgin Mobile Kuwait, added: “We believe that telecom service goes beyond the ordinary and must be curated to delight our customers. And what better way than to partner with Anghami, the region’s leading music and entertainment platform that has the largest ecosystem of Arabic and international content. Getting Anghami service for free when browsing seamlessly on Virgin Mobile app and selecting any plan.”

Choucri Khairallah, vice president of Business Development at Anghami, stated: “We pride ourselves in building partnerships with leading telecom operators that bring cut-through technology to the market, enabling us to reach a wider Arab audience, in the region and beyond, through the best music experience of Anghami Plus. With over 75 million registered users globally, we have evolved as the go-to destination for music and entertainment, and we will continue to build on this.”

In other news, Anghami is the first Arab tech company to be listed on the NASDAQ stock exchange. With over 75 million registered subscribers, the company has an extensive library of more than 72 million songs, podcasts and other entertainment content. Through its partnerships with 40 plus telecom companies, Anghami is providing the millions of Arabs around the world the opportunity to enjoy its vast catalog.

Read: UAE’s Anghami, first Arab tech company to list on Nasdaq, begins trading

Also read: Anghami announces prelim results for H1 2022, reports 41% YoY growth in monthly subscribers