National Bonds, Taaleem to enable financial literacy among UAE’s youth

National Bonds has announced it’s collaborating with Taaleem, one of the UAE’s leading education providers, to build essential financial planning skills among children of all ages.

The partnership will see the launch of an educational campaign amongst over 15,000 students that are part of Taaleem schools in the UAE.

The campaign will seek drive awareness on the importance of saving and making responsible financial decisions throughout their life.

The partnership will see National Bonds deliver insightful, interactive seminars and informative kits across the network of 12 Taaleem schools. In addition, National Bonds has launched an innovative savings programme ‘The Juniors’ Savings Account’ to empower students and their parents with the tools to begin saving for their future.

Mohammed Qasim Al Ali, CEO National Bonds Group, said, “As important financial planning is for our happiness and peace of mind, it is often an area where we develop the learnings and skills far too late in life. Managing our finances is a critical life skill that must be taught and mastered early so we are able to tackle debt traps and stay ahead of our expenses while also having ample savings. Based on our Savings Index, only 56 per cent of people living in the UAE feel like they’re putting aside enough money per month towards their child’s education. Also only 18 per cent of regular Emirati savers are concerned about saving for their child’s education as a main reason of a long term saving. These facts provide further support for the importance of this initiative.

“Our aim throughout this partnership is to upskill the youth and increase their knowledge of financial life cycle needs, managing debt and savings so they are well-positioned to achieve their financial goals. Taaleem’s extensive network of schools along with their vision to equip students with essential education has enabled us to take this important message to the youth. Through these programs, that support the longer-term vision of the UAE, we wish to achieve a future where every person is equipped to lead a more financially stable life.”

Echoing similar sentiments, Alan Williamson, Taaleem’s CEO, said, “Taaleem has become one of the first National Bonds partners to initiate this movement of financial literacy for students as well as educationists across all Taaleem schools. As with any good habit, we believe that gaining financial literacy must start at an early age. We are very excited for this collaboration and are confident of the huge benefits that our students, parents and staff members will reap from the partnership.”

The National Bonds’ Junior Savings Account is a savings plan that allows parents with young children and students the flexibility to save as much or as little as they want each month, while giving them the opportunity to be part of the exclusive junior-only prizes in National Bonds’ Rewards Programme.

Another key programme is the Global Savings Club that has been tailored to the Taaleem education professionals and employees to help them avail the benefits of a savings account, fortify their savings safety net and access a slew of Global Saving Club benefits.