Noon opens new customer fulfilment facility in EZDubai freezone

Regional e-commerce major, noon, has opened a new customer fulfilment facility in EZDubai, Dubai South’s dedicated e-commerce zone.

Noon has therefore become the first e-commerce company to establish a presence within the EZDubai freezone.

The warehouse will store everything from fragrances to refrigerators, with space for thousands of products from local businesses in noon’s Mahali programme, reported Dubai Media Office.

Thousands of jobs have reportedly been created to support noon’s expansion in EZDubai.

“Noon was created to serve and support local businesses, to give our SMEs and entrepreneurs a world-class platform to drive their business to achieve greater levels of success and growth,” said noon’s Mohamed Alabbar.

“Expanding our already established and trusted logistics and fulfillment network with this new location adds to our ability to provide customers with the best experience and level of service. With this partnership, noon will further push the boundaries of e-commerce in the country, helping to cement the Emirate’s position as a digital innovator regionally and globally.”

As the first-of-its-kind e-commerce hub in the region, EZDubai, which spans a total area of 340,000 square metres, is positioned as a strategic business community, promoting the growth of SMEs as well as empowering businesses.

It makes available developed land with infrastructure and necessary processes to support other similar businesses that require fast order fulfilment. It will also offer options for large international players to set up combined regional and national hubs.

“We are truly delighted to see that noon, one of the most significant e-commerce players in the region has extended its footprint in EZDubai,” said Khalifa Al Zaffin, executive chairman, Dubai Aviation City Corporation and Dubai South.

“This is another great testimony for our advanced logistical facilities, optimal business solutions, and our capabilities that cater to multinational companies and small and medium-sized enterprises.”

Read: Dubai South’s e-commerce zone now partially operational

In 2019, Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Dubai Executive Council launched the Dubai e-commerce strategy, which aims to attract more foreign direct investments to the e-commerce sector.

This was followed by the launch of EZDubai to support and complement the strategy.