Home Brand View Reimagining cybersecurity in the new way of working For far too long, PC users have had to choose between security on one hand and performance and design on the other by Gulf Business July 6, 2021 Remote work has your PC fleet out of sight, but endpoint security is on your mind more than ever. And you’re not alone. A whopping 94 per cent of surveyed cybersecurity pros say they’re more concerned about security now than before Covid-19, and 64 per cent say that security visibility is more difficult with employees working remotely. In fact, security risks specifically related to remote work top their list of concerns. What if your business PCs were protected from cyberthreats from the inside out? What if you could easily manage your fleet remotely? What if your remote PC fleet could automatically fend for itself? Ask yourself the following six questions about your business PC security. What happens when hackers target your key defences themselves? If cyber attackers can take down the root of your protections, control of your PCs is wide open. Hardware-based security is your best defence, helping you protect, detect, and recover from attacks. Can you guard your core defences inside a bunker that malware can’t touch? The HP Endpoint Security Controller is the foundation of the security architecture that protects its PCs. This physically isolated, cryptographically protected chip houses hardware-enforced, self-healing security features like HP Sure Start, HP Sure Run, and HP Sure Recover. Traditional virus protection operates by checking code against a list of known malwares, stopping anything it recognises. But more than 350,000 new malware variations are created every day— and many of them use AI to disguise themselves through continuous mutation. Are your conventional defences enough? Fight AI with AI. HP Sure Sense uses deep-learning neural networks to recognise and defeat never-before-seen malware. If malware does slip through, HP Sure Click isolates it in a micro-VM container so that it can’t escape—and then destroys it. Destructive firmware attacks can devastate a PC, fundamentally corrupting it by attacking it at the BIOS level. An OS-level attack can cost hours or days of worker downtime and IT attention before systems are restored and ready to get back to business. If an attack avoids detection, can your PCs fix themselves? A complete solution must consider that eventually, an attack may evade detection defences. With HP Sure Start, HP Sure Recover, HP’s PC can automatically self-heal its BIOS from attacks or corruption and quickly recover its own OS—from anywhere—with or without a network connection. Password protection isn’t enough for business PCs—most hacking-related breaches stem from compromised credentials. From spear-phishing attacks that trick users for login information to bad hygiene practices like weak, shared, and reused passwords, how can you guard your greatest endpoint vulnerability—your users? Protect your PCs—and your network—from unauthorised access with multifactor authentication. Configure your PC to require up to three verifications for login, including an optional fingerprint reader and an IR camera for facial recognition. These policies are locked in at the hardware level. Managing remote devices is complicated, even in the best of times. With a scattered workforce using a mix of personal and business devices, having to manage more remote devices at once now ranks as one of the top five biggest challenges for IT managers. Is your hodge-podge of devices and policies a heyday for hackers? Take control of your PC endpoints with a platform that lets you administer security settings from anywhere. HP Sure Admin gives IT admins a secure digital signature for managing BIOS’ settings remotely over the network. Hackers have more techniques than just digging through your hard drives. From over-the-shoulder coffee-shop lurkers to creepy camera-commandeers, unwanted eyes can watch your workers— and what they’re working on—from either side of the screen. Can your PCs protect your workers and your confidential data? End visual hackers’ game of “I Spy” with these built-in privacy tools: · HP Privacy Camera, a physical shutter that protects users from surveillance · HP Sure View, a one-touch privacy shield that makes the screen unreadable to those nearby · HP Presence Aware, which confirms the identity and unlocks the PC, hands-free Although the threat of cyberattacks has never been greater, choosing a business PC that can self-defend against those attacks has never been easier. HP EliteBook 840 G7, powered by Intel® Core™ processor are engineered with deep, hardware-embedded security features that protect, detect, and recover from cyberattacks before they can disrupt your remote workforce— and your business. 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