Salwa Hachem Mahfouz, Co-CEO of Fashion & Beyond, discusses her plans for bringing Brazilian swimwear brand Liquido to the region in the build up to the Dubai launch later this month.
Kuwait’s Alghanim has acquired all operational outlets of Wendy’s in the UAE with plans to open additional stores in the MENA region over the next 10 years.
Around 60 per cent of mall visitors last year were UAE residents and other GCC tourists while the remaining 40 per cent were tourists from across the world.
As per the deal, MAF Fashion will be the wholesale and retail distributor for the brand in the Middle East and will work towards opening more stores in the region.
Shopping malls recorded an 18 per cent increase in footfall during the first two weeks of the event compared to last year, according to the organisers of the festival.