UAE’s Al-Futtaim Group partners with Tabby to offer flexible shopping options

UAE’s Al-Futtaim Group has partnered with UAE-based fintech startup Tabby to offer customers the option to buy now and pay later across a slew of its brands.

With Tabby, customers can purchase products online or in store, and choose to pay within 14 days or pay using interest-free instalments for up to six months.

The feature will be available on Al-Futtaim Group’s online shopping destination muudha.com, and Al-Futtaim Watches & Jewellery’s online store watches.ae at launch.

Customers can sign up by clicking “pay with tabby” in the online checkout process.

After registering with their mobile number and Emirates ID, customers get credits that can be used instantly. If customers choose to pay in instalments, they can link their Tabby account to their credit or debit card.

Al-Futtaim Group will be extending this feature to its retail stores, other brands and business units across the UAE by the end of 2020.

Regis Schulz, president of retail at Al-Futtaim Group said, ‘’With the change in consumer behaviour, retailers are going through a major shift globally. We are constantly looking for ways to improve the experience for our customers and are excited to introduce the Buy Now, Pay Later (BNPL) option in partnership with tabby for our customers in the UAE. This advancement in the payment landscape will help customers who are credit card averse better manage their spending by making purchases at their convenience when the funds are available.”

Read: UAE startup Tabby secures $7m funding, partners with Apparel Group

Tabby secured $7m funding to drive regional expansion into Saudi Arabia and foster further growth in the UAE, it announced in June this year.

Established in 2019, Tabby aims to empower customers to conveniently shop while remaining in control of their finances.

E-commerce in the GCC is on an exponential growth trajectory in the aftermath of the coronavirus pandemic that has spurred consumers to shift their purchasing behaviours and adopt digitalisation.

UAE-based merchant acquirer Network International confirmed that nearly 2,000 businesses in the UAE are either looking to develop e-commerce capabilities or enable the company’s PayByLink solution.

Read: Nearly 2,000 UAE-based merchants look to develop e-commerce – Network International